Pipeline as a Service

10× your qualified
lead flow in the next 60 days. Or it's free.

No SDRs. No paid ads. No guesswork. Just a fully built outbound system sending personalised cold emails to your exact buyers every single day.

Who we work with
Venture-Backed Startups
YC-Founded
Companies
YC Alumni
Series AB
B2B SaaS
Marketing Agencies
8-Figure
Agencies
Performance
SEO/GEO
Full-service
The system

We build the outbound engine that does the work of 20 SDRs at less than 5% of the cost.

Traditional SDR Team
$300K+
Annual cost for a team of 5 SDRs (salary, benefits, tools, management)
✕ 36 month ramp time
✕ Inconsistent output
✕ Manual, unscalable process
vs
Calibrate System
<5%
Less than 5% of equivalent SDR cost fully managed, results-driven, live within 2 weeks
✓ Live in 14 days
✓ 2,000+ emails / day
✓ Scales without headcount
2K Personalised emails sent per day
50K+ Verified leads processed per month
60d To a full calendar of qualified meetings
How it works

This is entirely done for you.
Your only job is to show up for the calls.

01Inbox infrastructure
02Lead sourcing
03Email sequences
04Reply management
05You show up to calls
Before we start

See if you're
in the right place.

✓ This is for you if...
✓Your average customer lifetime value is more than $10,000
✓You have a sales team that needs more qualified booked calls not more admin
✓Your total addressable market is at least a few thousand target companies
✕ Not a good fit if...
✕Your business is bringing in less than $30,000 a month (exception: funded companies)
✕You do not have the resources or team to launch within the next 30 days
✕You only sell lower-ticket products or services with a deal size or LTV below $10,000
Live campaign data

Every day, these replies come in.

Real prospects raising their hand and saying: "Tell me more." This is what a healthy outbound system looks like in the wild.

B2B SaaS Workflow Automation
ICP: CMOs & Marketing Directors
Active 60d Sprint
4.7K Emails sent
1.81% Reply rate
5 opps Pipeline generated
Campaign dashboard Series A SaaS
Performance Marketing Shopify Agency
ICP: DTC Brand Founders · $5M–$10M revenue
Active Month 2
3.4K Emails sent
1.67% Reply rate
6 opps Pipeline generated
Campaign dashboard Marketing Agency
YC-Backed SEO/GEO SaaS
ICP: Founders & CEOs · US + UK
First Week of Sending
845 Sequences started
2.6% Reply rate · 22 replies
12 opps Pipeline generated
Campaign dashboard YC SaaS
Enterprise Full Service Agency
ICP: VPs of Sales & Marketing · Enterprise · Financial Services · US
Ongoing · 6 months
47K Emails sent
1.34% Reply rate
62 opps Pipeline generated
Campaign dashboard 8-Figure Agency
The framework

There are 3 variables
to cold email.

Most businesses get one or two right and wonder why nothing works. We obsess over all three simultaneously. That's the difference.

1
Infrastructure
Deliverability · Inbox placement
2
List Building
ICP targeting · Data quality
3
Personalisation
Copy · Relevance · Reply rates
01

Infrastructure

Deliverability · Domain health · Inbox placement

Infrastructure is the foundation that makes everything else work. It doesn't matter how good your list or copy is — if you land in spam, it's zero. We build sending infrastructure at a scale most agencies never reach.

5–50
Branded domains per client
300–2,500
Dedicated email inboxes
14 days
Warmup before first send
5/day
Max emails per inbox
Mimics human sending behaviour
Your brand
yourbrand.com
mail1.yourbrand.com
name@
firstnamelastname@
lastname@
+17 more
↓
sending
get.yourbrand.com
name@
firstnamelastname@
lastname@
+17 more
↓
sending
tryyourbrand.com
name@
firstnamelastname@
lastname@
+17 more
↓
sending
Up to 50 domains · up to 2,500 inboxes total
All inboxes hosted on Azure private servers — highest deliverability in the industry
SPF, MX, DKIM and DMARC fully configured on every domain
02

List Building

Sourcing · AI ranking · Verification
1.2B+
Access to over 1.2 billion leads across multiple data vendors. The scale at which we operate means we can scrape and prepare your exact target market faster than any in-house team could.
Step 1
Source & Scrape Your Market
We pull your total addressable market from multiple data vendors, filtered by industry, company size, job title, tech stack, funding status, and headcount growth. No single source. No gaps.
Clay
ZoomInfo
Apollo
Step 2
AI ICP Ranking
Every lead in your list is scored and ranked by Claude against your ideal customer profile. We only email the highest-fit contacts, which keeps reply rates high and your sender reputation clean.
Claude (Anthropic)
Step 3
Find & Verify Contacts
Every email address is found and verified before it enters the sending queue. We run dual-layer verification to keep bounce rates under 2%, protecting your domains and your deliverability.
Anymail Finder
Million Verifier
03

Personalisation

Copy · Signals · Reply rates
We pull signals from
Funding AlertsSeed to Series E+
SEO KeywordsRanking & intent
Tech StackSoftware & infra
Hiring SpikesDepartmental growth
Ads LibraryCreative & spend
News & PRRecent press
Risk reversal

We put our
money where
our mouth is.
Literally.

If your offer isn't validated yet no problem. We've structured this to remove that risk entirely.
The 60-day sprint is built around one thing: proving your offer resonates with cold buyers.
The Calibrate Guarantee
60-Day
Sprint.
No long-term contracts or open-ended retainers
Results or you don't pay simple as that
Full infrastructure and campaign assets remain yours
Ready?

Stop guessing.
Start building a
pipeline that works.

→
20-minute strategy call we look at your setup and tell you honestly if we're a fit
→
If it's not you walk away with a clearer picture of your outbound strategy
Book your strategy call down below, talk to you soon.